Invitation — Only Salon

For Select Authors

Wednesday, June 24 · 1–2 pm EDT · Virtual

Please join Linda Secondari, Publishing Strategist + Creative Director
in a conversation about

Author Platform Demystified: What it is, why you need it, & how to start

As an author, you've probably been told you need a "platform."

But what exactly does that mean? Is it social media? A newsletter? A website? A following? And why are agents, editors, and publishers placing more emphasis on platform than ever before?

Join us for an invitation-only salon exploring one of the most misunderstood—and increasingly important—concepts in publishing today.

We’ll discuss:

  • What an author platform actually is (and what it isn't)

  • Why engagement matters more than audience size

  • The Owned, Rented, and Borrowed framework for building visibility

  • What editors and agents are really looking for when they talk about platform

  • How AI search is changing discoverability for authors

  • Practical first steps for building a platform that feels authentic and sustainable

Hosted by Linda Secondari

Publishing Strategist + Creative Director

With 30 years inside the industry, Linda brings real world perspective on what traditional publishing can and can’t do, when it is the right choice, and what to do if it isn’t.

If you’re invited, it’s because:

You’ve engaged with Linda and have shown a level of seriousness about your work and your path.

Reserve your spot — Space is intentionally limited.

Enter your email below to register.