The Strategic Author

A guided coaching program to help you think like a publisher — so your book is more than just written. It’s ready.

If you're feeling stuck, scattered, or unsure what comes next — you're not alone. Most first-time authors think like writers, focused on the story they want to tell.

But publishers think differently.
They think like strategists.

They ask:

  • Who is this book really for?

  • Why would they choose it?

  • Where does it belong — in the market, on the shelf, in a reader’s life?

This program teaches you how to think like both — the writer who has something to say and the publisher who knows how to shape it for the world.

Because when your message meets the moment, your book becomes unstoppable.

Join a 3-month small-group coaching experience designed to help you finally move forward — with clarity, confidence, and a strategy that works.

Apply Now ❥
Working with Linda clarified everything. I went from vague ideas to a clear roadmap for my book.
— Anne Fiorelli

The Problem: You’re writing … but are you writing the right book?

Whether your goal is to finish your manuscript, pitch agents, build your platform, or finally market your book effectively, this program gives you the clarity, structure, and expert support you need to move forward strategically.

Writing a book is hard.

Sometimes it feels like writing on water. Ideas swirl. The shape shifts. There’s nothing solid to hold onto. That’s where I come in.

This Program Helps You Think Like a Publisher.

In just 3 months, you’ll learn how to envision your book the way agents and editors do when deciding what to publish.

Apply now!
I have worked with a couple of different book coaches, and this is the first time I’m exiting the book proposal process and feeling like I have a very solid proposal that I am truly excited about.
— Maya Sharfi

Meet your Coach

I’m Linda Secondari, founder of Studiolo Secondari and a publishing strategist with more than two decades of experience helping authors create books that resonate and find their audiences. I cut my teeth as an in-house Creative Director — most recently at Oxford University Press — where I partnered with editors, marketers, publishers, and authors to shape meaningful books and position them for real-world impact.

Those years taught me how books compete in a crowded marketplace: how they signal to readers, how they communicate value, and how they’re discovered. My work now centers on sharing that understanding with authors who want to produce books with clarity, intention, and a strong sense of where their place is.

I bring a blend of creative direction, editorial insight, and market strategy — all designed to help you approach your work with the mindset and confidence of a seasoned publishing professional.

Here’s what I’ve learned after shaping hundreds of books:

The most successful authors don’t just write well — they think like publishers.

Download our Book Positioning Handout to learn how to think like a publisher.

Download ❥
Working with Linda and Studiolo Secondari was a rewarding experience. From our first conversations, Linda demonstrated an ability to listen with empathy, understand the heart of our story, and shape it into something lasting.
— Charles Komar & Sons, Inc.

This Program Helps You Think Like a Publisher

Over 3 months, you’ll look at your book through the same lens agents and editors use to decide what to publish — and why.

This program is for you if…

  • You’re sitting on a half-draft or stuck in idea mode

  • You’re unsure how to position your book or pitch it

  • You want feedback that’s strategic, not just supportive

  • You’re ready to stop circling and start deciding

You’ll walk away with:

  • A proven framework to position your book for discoverability and resonance

  • A comparables matrix that sets your book apart in a crowded market

  • A sharp one-liner pitch for agents, media, and audiences

  • A format path (self, hybrid, or traditional) that aligns with your goals

  • A publishing roadmap tailored to your timeline and vision

It was like having a publishing-savvy thought partner. I needed that kind of insight — and permission — to move forward.
— A Happy Coaching Client

Invest in your book — and your future as an author

Next Cohort Begins: February 2026

The Strategic Author Winter Cohort
Join a small group of serious authors in a high-touch, guided 3 month experience.

Early Bird Pricing:
3 monthly payments of $590

or One-time payment of $1,750

Price increases to $2,000 after January 5, 2026

Space is limited — applications are reviewed on a rolling basis.

Apply now to reserve your spot.

You really believed in my book idea, and that was your starting point. When you added all of your publishing expertise, it was extremely helpful and made a significant difference.
— A Happy Coaching Client
Apply Now ❥

How It works

This is a high-touch, small-group experience designed to support your creative process with strategic insight and accountability.

Cohort Size: 5–8 authors

Timeline: Three months of steady, intentional progress

Group Coaching: Two 60-minute coaching sessions each month

Monthly Mastermind: A dedicated 60-minute Q&A call with Linda, often joined by guest experts

Office Hours: Weekly open office hours where you can drop in for targeted guidance, gentle accountability, or a creative nudge

Coworking Sessions: Once a month, we gather for focused coworking — a quiet, collective push that builds real momentum

Continuous Support: A private Circle community where we stay connected between sessions via chat. Access to all program materials and session recordings in one place.

Optional Add-Ons:

  • 1:1 Strategy Call

  • Manuscript Review

  • Pitch Review

  • Ongoing accountability groups

Are you ready to get strategic and publish the right book?

Let’s build a roadmap together.
You don’t need more ideas — you need direction.
And the time to start is now.

Apply now – space is limited.

Apply Now ❥